We know that cats and dogs are valuable family members, and we treat them as such by providing delicious, whole-foods based, minimally processed meals that optimize their health.
Next Gen Raw is a Toronto-based start-up founded with over 12 years of raw feeding experience. Through personalized pet nutrition, we aim to disrupt the pet food industry and improve health outcomes while educating people about the benefits of raw food for pets. We focus on evidence-based nutrition to achieve balanced raw diets—without the need for grains, supplements, additives, chemicals or fillers.
tGen Raw meal plans were developed through research and professional consultations with holistic vegetarians, scientists, and companion animal nutritionists to be optimally complete and balanced.
When we began our journey to becoming Canada’s first direct-to-consumer raw pet food subscription service, we wanted to turn the traditional pet food industry on its head, in order to help pets live healthier lives. Historically, pet food companies have formulated their product based on a "least cost feed" methodology, which is borrowed from the feed animal industry. We knew that there was a major difference between raising cattle for human consumption and raising domestic pets. The traditional methodology used by mass producers of pet food is, quite simply, flawed, and their process produces poor quality kibble with dangerous ingredients. Just like humans, dogs and cats are not meant to consume highly processed foods with high sodium and carbohydrate content.
At NextGen Raw, we want to improve the health and wellness of our pets through a new paradigm of nutrition. We eschew the traditional pet food manufacturer method of creating poor-quality pet food at the cheapest cost possible. Your pets deserve better than that. Our nutritious, high-quality meals are made with the care and concern that reflects the love and protection that you feel your pets. At NextGen Raw,we are changing the way pet parents think about the health of their beloved animals, in an effort to maximize the time pets and their owners have together.
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Sean has over 13 years of raw feeding experience with dogs and cats. With experience working in a national pet store chain, Sean received formal training from a leading global kibble brand, and he has experience with Advanced Obedience, Schutzhund, Tracking, and Conformation with a Rottweiler. Chartered Financial Analyst (CFA) Charterholder, Sean also has 10 years experience in investment management and investing in healthcare companies, and he’s now a professional investor and entrepreneur.
Sean has over 13 years of raw feeding experience with dogs and cats. With experience working in a national pet store chain, Sean received formal training from a leading global kibble brand, and he has experience with Advanced Obedience, Schutzhund, Tracking, and Conformation with a Rottweiler. Chartered Financial Analyst (CFA) Charterholder, Sean also has 10 years experience in investment management and investing in healthcare companies, and he’s now a professional investor and entrepreneur.
Sean has over 13 years of raw feeding experience with dogs and cats. With experience working in a national pet store chain, Sean received formal training from a leading global kibble brand, and he has experience with Advanced Obedience, Schutzhund, Tracking, and Conformation with a Rottweiler. Chartered Financial Analyst (CFA) Charterholder, Sean also has 10 years experience in investment management and investing in healthcare companies, and he’s now a professional investor and entrepreneur.
Sean has over 13 years of raw feeding experience with dogs and cats. With experience working in a national pet store chain, Sean received formal training from a leading global kibble brand, and he has experience with Advanced Obedience, Schutzhund, Tracking, and Conformation with a Rottweiler. Chartered Financial Analyst (CFA) Charterholder, Sean also has 10 years experience in investment management and investing in healthcare companies, and he’s now a professional investor and entrepreneur.
Sean has over 13 years of raw feeding experience with dogs and cats. With experience working in a national pet store chain, Sean received formal training from a leading global kibble brand, and he has experience with Advanced Obedience, Schutzhund, Tracking, and Conformation with a Rottweiler. Chartered Financial Analyst (CFA) Charterholder, Sean also has 10 years experience in investment management and investing in healthcare companies, and he’s now a professional investor and entrepreneur.